TIME: Superbowl Sunday
PLACE: Somewhere in Brooklyn
WHAT I SAW: The coolest TV Commercial I’ve seen in a long time. I was blown away by the creativity, the camera work, the production value, the musical taste and the exemplary execution of all of the above. Blown away? Yes. I was blown away by “awesomeness”. Just as I was losing hope in television commercials…Chevy came to the rescue with OK GO pulling off a superhero-like musical stunt using a Chevy Sonic as the center piece all done up with contraptions that interact with a variety of musical components set up through a route that the band drove through. Apparently the band drove across 2 miles of desert land just outside of Los Angeles. They used 1000 instruments in this video, prepped for 4 months and shot for 4 days. Enough of my babbling…just watch the video. You can get more info at http://www.LetsDoThis.com? and? http://www.okgo.net?.
OK….GO!
Director: Brian L. Perkins & Damian Kulash, Jr.
Director of Photography: Yon Thomas
Editor: Doug Walker
Producer: Luke Ricci
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