Resource Magazine recently celebrated its seventh year in publication. With many print magazines closing up shop or ceasing the publication of their printed edition in favor of a digital only platform, Resource continues to grow its print base across the U.S. Recognized as one of the most influential photography magazines in the industry today, this photo and video lifestyle rag has been producing top notch content for photographers of all genres and levels, including articles on business and marketing, photography industry history, book and film reviews, interviews with successful and emerging photographers as well as tons of great gear, software, apps and reviews. In order to continue its growth and bring the very best in photo and video content to a constantly expanding number of readers, the team is officially announcing the release of its brand new, fully interactive Resource Magazine digital edition. Available through Apple Newsstands, the new Resource digital edition comes with a plethora of additional content and interactive features. Readers can download the app and buy individual issues or subscribe for just $10 a year!
Resource Magazine President and CEO, Alexandra Niki believes this new digital platform will be a turning point in the magazine’s growth. “Not only will we expand our reader base in the US, photographers and photography lovers around the world can now enjoy reading Resource in a tablet optimized version of the magazine with larger type and easy outbound linking to social media and other sources of information to help take the reader’s experience to the next level, ” Niki says.
Niki also mentioned that the new digital platform will usher in a new era of content creation and consumption for both advertisers and readers. Companies that are used to more traditional, two-dimensional advertising will be able to take advantage of features like stop-motion, 360-degree animation and integrated video. This type of content will help companies engage readers in new and creative ways like never before. For readers Niki says, “Users will experience content, not just view it on a page.”
Editor-in-Chief Aurelie Jezquel says, “When we started the magazine seven years ago, we could hardly imagine the amazing creative opportunity that laid before us. We will always love the ink and paper of the print edition, but the app opens us up a whole new world for our readers. We strived to get the right mix of functionality and fun to give everyone an all encompassing reading experience.”
The Resource team quietly released the digital edition several months ago and the response has been phenomenal. Brian Matiash, head of the almost 3 million member Google+ photography page and product manager for Google’s NIK Collection had this to say: “I love how interactive it is. It makes Wired Magazine look downright bush league. Photography has become a global language and I think Resource will play a huge role in translating this new language for photography lovers around the world.”
Leading photo industry educator and marketing consultant Skip Cohen said: “I’ve been working with, and reading, Resource Magazine for years. I loved it then but I love it even more now. If you don’t subscribe to the new Resource Magazine digital edition than you just don’t understand what this group of dedicated individuals is doing to help everyone in, or connected to, the photo industry stay connected, informed and at the forefront of technology.”
Whatever your experience is with photography, if you live, breathe and eat the photo and video lifestyle then the Resource Magazine team is sure to have something to wet your appetite, helping you take your photo and video knowledge to new heights. The digital edition is chalked full of incredible content that is sure to educate and entertain while keeping you connected to all the photo and video news you crave. Currently the Resource Magazine digital edition is only available for iPad, but if the demand in the upcoming weeks is there, the Resource team is ready to flip the switch on full iPhone and Android versions. If you want to check it out for yourself head over to the Apple Newsstand and download a free sample issue now.