For the past five or so years, various companies have all tried to “solve” the problem of digital imagery storage and management. There have been countless attempts, from Dropbox’s failed Carousal to Google’s Picasa, all of which do some things right, and other things wrong. No one has yet been able to fully “solve” the problem, and today Ricoh is throwing their hand out there at it… and much of it looks extremely familiar to an app you might already be familiar with: EyeFi cloud. In case you forgot, Ricoh purchased the platform from EyeFi earlier this year.

Ricoh describes Keenai as such: “a smart photo-management service that keeps digital memories safe and organized. Available immediately in eight languages on all popular platforms (macOS™, Windows®, Android®, iOS™ and Windows Phone®), Keenai is the only photo service that connects all your devices and cameras, and unifies all your photos and videos for viewing and sharing on any device.”

Here are the main features:

  1. Automatic cloud backup of unlimited, original-resolution photos and videos. Users can store an unlimited number of original photos (including RAW) and up to 300 15-minute videos per month in the Keenai service.
  2. Syncs collections of photos and videos so they can be enjoyed on all your devices. Keenai lets you bring your entire photo collection with you, wherever you go — online or offline. Keenai’s smart syncing keeps the originals safe in the cloud, and stores only device-friendly resolutions on your local device.
  3. Bring your adventures to life as mixed-media experiences for family and friends. Keenai provides sharing of stories as gorgeous albums that combine photos, videos and even 360° images. Albums can be privately shared with friends and family via email or shared links, and accessed via any web browser.
  4. Automatic image recognition and smart tagging for fast photo search. Keenai’s intelligent suite of applications does all the tedious tagging work for you, and makes enjoying and sharing your memories a simple and pleasant experience, every step of the way.

The Basic of Getting Started

All members start with a free trial of 30 days. Thereafter, membership costs only $4.99/month or $49.99/year. There are three easy on-ramps to Keenai: web, mobile app or desktop:

  1. Keenai Web Application: Create your account at www.keenai.com. No download required. After creating your account, simply visit app.keenai.com in your favorite browser for easy access to all your original-resolution photos and videos. You can upload and download photos and videos via the web application, and use intelligent tools like Smart Views and Discover dashboards.
  2. Keenai Mobile Applications: Use Keenai mobile applications to transfer images directly from your camera to your device, or upload photos directly to the cloud from your smart phone. Your entire collection is instantly synced with the cloud and can be browsed on all your devices — even later when you’re offline. Download here.
  3. Keenai Desktop Applications: Use the Keenai desktop utilities to upload photos and videos from your desktop collection to Keenai. You can also set up a folder to automatically sync your original resolution photos from the Keenai service to your desktop or networked drive. Download here.

Take a look at these two screenshots of the web interface:

webapp-discover2 webapp-discover1

If you’re thinking “wow, this looks exactly like EyeFi Cloud,” you would be right. The interface appears to have changed to a calming blue color instead of EyeFi’s orange, but other than that it looks exactly the same as EyeFi Cloud.

webapp-smartviews webapp-camerasview webapp-albumsviewwebapp-smartviews2

Even the pricing is identical at $50 a year (except that’s now going to be a required purchase, since you won’t be getting free time in exchange for buying EyeFi cards).

Now this similarity isn’t necessarily a bad thing. There was nothing wrong with EyeFi cloud to begin with, so Ricoh not rolling back features or designs that were perfectly acceptable at the point of EyeFi’s acquisition is a smart decision. It’s just funny that the platform is just the exact same thing, with no changes or additions made other than color choices.

The mobile application is also familiar (and even features an EyeFi card in the example):

screen1 screen2 screen4

So there you have it. If you were a fan of the EyeFi system before and were disappointed to hear it was purchased by Ricoh, you don’t have a lot to worry about. The system appears to be exactly the same, so you should expect the same functionality.

My hope here is that Ricoh does more with the platform to make it even more robust. We shall see.