Remember back in 2016, when Instagram introduced Stories and everyone was like: “Yo, this basically snapchat, am I right?” (Check out this chart comparison if you don’t believe me.)
Since then, Instagram hasn’t done much to distance itself (because, well, maybe there is only so much you can do with a temporary video/picture that grants a moment of entertainment before being forgotten) but that is about to change. Not drastically, mind you, but just a little something-something.
You will now be able to take a post from an Instagram feed and place it directly into your stories.
So for example if you want to share another user’s post that you find funny, inspiring, or maybe just super awesome, you’ll now be able to do so. (Or if you are a jerk and are making fun of someone, I guess you could also do that).
Posts and stories, all in one? Well done, Instagram, well done.
Here is how you achieve that, directly from Instagram:
“To share a feed post to your story, just tap the paper airplane button below the post, just as you would to send it via Direct. At the top, you’ll now see the option to create a story. Tap it to see the feed post as a sticker with a customized background ready to share to your story. You can rotate, scale and move the sticker — and tap it to explore other styles.”
The original user’s name will be displayed along with the post and when viewers tap it, it’ll send them directly to that user’s profile. When sharing a post, the feature will also allow you to tag other users (besides the original poster) as well as add your own commentary.
But don’t worry, if you don’t want people sharing your profile via their stories, you are able to go into your settings and restrict this from happening.
The feature will no doubt be popular amongst regular users, but will most likely become a key feature used by influencers as it will be another way to push both product and lifestyle as well as do shoutouts to other users. It is also a better alternative to the Regram, which, for users who pay attention to curating their Instagram feed and are mindful of their grid, isn’t the best option.